How-to guide on successfully creating information products/services (infopreneuring) and marketing. Infopreneuring is an empowering way to leverage your unique knowledge – from a hobby, life experience, or area of expertise.
Excerpt
Introduction: Infopreneuring In Action
There is no doubt in my mind that the old saying “Knowledge is Power” is absolutely true. It gives me the power to make money. But more importantly, it gives me the power to live the flexible lifestyle I desire.
And, apparently, it makes me a cool Aunt!
I was in Florida on a vacation for a much-needed change in scenery and to visit family. One evening I was online checking my sales statistics, and my young, computer-precocious niece came into the room, curious about what I was doing. I explained to her that her Aunt was a writer among other things (I thought that trying to explain the full concept of infopreneuring to her might be just a bit much), and I had gotten some book orders from some customers on the internet. She was puzzled because I had been playing in the pool most of the day with her and her younger sister, and couldn’t figure out how that could happen.
Easy, I said “people come to one of my websites, check out all the information I give them, and many sign up for one of my lists for more information. The smart ones, who see that I know what I’m talking about, eventually buy one or more of my books or lots of other things I have for sale. That can happen any time, day or night without me having to do anything, 24 hours a day, 7 days a week. It can happen while we’re playing like it did today. It can happen while I am sleeping; it can happen when I am eating lunch, when I’m at the gym, watching TV, or traveling.”
ANYWHERE and AT ANY TIME!
Being very business-oriented for her age, she then asked me how much money I made. I told her, “not that much” because I didn’t want her to think I was loaded and then she could hit me up for the laptop she wanted. I just told her about the orders for one of my early books to keep it simple. I made a little more than $15 for each book, and I had sold 5 of them while we were playing, or $75. Her eyes got wide and she said “that may not be much to you, but it’s a lot of money to me, and we played the whole time! Can you teach me?”
I laughed and relished her enthusiasm. Kids have such an open mind and are not weighed down with the baggage us adults accumulate. I have no doubt that one day I likely will teach her all about infopreneuring, and I told her I would when she is just a little older.
Now infopreneuring is not just about books, and that was just a small example of what infopreneuring can do for you, but it clearly illustrates three important points about my work as an infopreneur:
1. I can make money from what I know
2. I can make that money while I am wherever I want to be
3. I can make money while I am doing whatever I want to do.
See? Knowledge really is power, and money! And it can absolutely change your life, and the lives of those you empower with your knowledge.
Read more about What You Know Is Worth More Than You Know™! and Melanie Jordan HERE.
Copyright 2009 SunLover Publishing LLC. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, recording or otherwise, without the prior written permission of the author.
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